What is Precision Agriculture?

In this article you will learn all about precision agriculture. Specifically you will learn: 

  • What exactly is precision agriculture? 
  • What are the features of precision agriculture? 
  • Who are the main precision agriculture companies? 
What is Precision Agriculture and How is Technology Enabling it?
Source

What exactly is precision agriculture and why is it important? 

Precision agriculture was a term that first became popular in the 1990's. Precision farming is defined as: 

Any technology which helps the practice of farming be more accurate and controlled when it comes to growing crops and raising livestock

- Remi Schmaltz

Farming in general has 2 major challenges: 

1) Farming is labor intensive - it requires a lot of people to grow, harvest, and manage

2) Farming is land intensive - it (usually) requires a lot of space

Precision agriculture uses technology to increase efficiency specifically in these 2 challenge areas. How can technology help reduce reliance on people to solve problems and reduce the need for large amounts of space to be a successful business? This requires certain technology features and tools, which you will learn about in the next section! 

Digital Technologies in Agriculture: adoption, value added and overview |  by Ivanov Igor | Gamaya blog | Medium
Source

What are the features of precision agriculture? 

Precision agriculture uses specific types of technology to reduce common challenges in agriculture like space inefficiency and labor inefficiency. Technologies used include: 

  • GPS - can help guide machinery like tractors without manual navigation with drivers. GPS can also be used to sample soil nutrient levels.
  • Sensors - can help understand environmental factors such as humidity and light in specific areas of a growing field or space
  • Robotics - using machines to accomplish tasks that people would normally perform. For example, harvesting or packing products.
  • Drones - Inspect large areas of space faster and from angles that were not previously viable
  • Variable Rate Technology - Using input data from other components like GPS or sensors to change the rate of inputs like water or fertilizer

Oftentimes, these different components will be used in combination to increase efficiency. For example, data from sensors in an indoor farming facility may guide the actions of a robot. Drones scanning a large field may send data to irrigation systems to increase or decrease flow depending on the humidity of different areas of the field.

What is Precision Agriculture? Here Are 10 Examples
Source

Who are the top Precision Agriculture Companies? 

Since precision ag has been around for so long, both small players and large companies have developed and offer solutions to the global marketplace. Notable precision agriculture companies include: 

  1. Mothive: Making farms visible and predictable across the supply chain
  2. CropX: Precision Ag Company guiding the world into the era of "connected soil" 
  3. Arable: World's first IoT enabled irrigation management tool
  4. Ceres Imagery: Company that focuses on aerial imaging
  5. Gamaya: Early detection of disease, pests, and plant stress
  6. Agridata: Digitizing agriculture by providing farmers with the information that they need
  7. AgroWatcher: Using computer vision to identify water stress, pests, infestation, and diseases
  8. AgEagle: Drone-enabled technology for imaging
  9. Precision Hawk: fully autonomous flying vehicles performing low altitude data collection
  10. Aker Technology: An agriculture data company providing crop intelligence and in-season analytics

Interested to learn more about precision agriculture and it's applications in the supply chain? Join our newsletter below, our view our other related articles! 

Asia Vertical Farming Companies: The 2023 Report

Download the Free Sample Report

Mark-Horler

"For a target audience that is trying to understand the basics of vertical farming, this is a quality newsletter to subscribe to"

- James Pateras, CEO, Modular Farms Australia

North America Vertical Farming Companies: The 2023 Report

Download The Free Sample Report

Mark-Horler

"The North America Vertical Farming Companies Report 2023 aggregates many sources of public information on many different companies so that you don't have to do the research yourself, it's worth the money and saves a lot of time"

- John Ireland, CEO, NTP Technologies

Europe Vertical Farming Companies: The 2023 Report

Download the Free Sample Report

Helen Andrew Spare Harvest

"As a business development manager supporting the indoor agriculture, CEA, and food tech industries, I can say Urban Vine guides and their insider newsletter provide detailed information often difficult to find online."

- Irena Lundberg, CleanTech Invest Stockholm

Middle East Vertical Farming Companies: The 2023 Report

Download the Free Sample Report

Mark-Horler

"As a marketing professional in the indoor agriculture industry, Urban Vine's newsletters, reports and guides are an excellent resource for keeping up-to-date with news and developments in vertical farming."

- Steven Mitchell, Product Manager, Intelligent Growth Solutions (IGS) UK

All Indoor Farming Company Interviews

Heartee Foods

December 10, 2023

This interview details Heartee Foods, an indoor farming company based in Canada. The interview is with Jonathan Murray, Co-Founder & CEO of Heartee Foods. To learn more about Heartee Foods and other indoor farming companies, click on this link!

View Full Interview

Moleaer

December 10, 2023

This interview details Moleaer, an Advancing Nanobubble Technology company based in the United States. The interview is with Sebastian Sanchez Gerritsen, Sr. Business Development Manager at Moleaer. To learn more about Moleaer and other indoor farming companies, click on this link!

View Full Interview

Sozo

December 10, 2023

This interview details Sozo, an indoor farming company based in the United States. The interview is with Kristi Kelly, Chief Strategy Officer of Sozo. To learn more about Sozo and other indoor farming companies, click on this link!

View Full Interview

Ridder

December 10, 2023

This interview details Ridder, an indoor farming technology company based in China. The interview is with Fulco Wijdooge, General Manager of Ridder. To learn more about Ridder and other indoor farming companies, click on this link!

View Full Interview

Plant Factory

December 10, 2023

This interview details Plant Factory, an indoor farming company based in Turkey. The interview is with Halil Beşkardeşler, Co-Founder of Plant Factory. To learn more about Plant Factory and other indoor farming companies, click on this link!

View Full Interview

GrowUp Farms

December 15, 2023

This interview details GrowUp Farms, an indoor farming company based in the UK. The interview is with Kate Hofman, Founder & Brand Director of GrowUp Farms. To learn more about GrowUp Farms and other indoor farming companies, click on this link!

View Full Interview

MightyGreens

December 10, 2023

This interview details MightyGreens, an indoor farming company based in Brazil. The interview is with Natale Papa, CEO of MightyGreens. To learn more about MightyGreens and other indoor farming companies, click on this link!

View Full Interview

Grobrix

December 10, 2023

This interview details Grobrix, an indoor farming company based in Singapore. The interview is with Mathew Howe, Founder of Grobrix. To learn more about Grobrix and other indoor farming companies, click on this link!

View Full Interview

RED Horticulture

January 22, 2024

This interview details RED Horticulture, an indoor farming technology company based in France. The interview is with Louis Golaz, CEO of RED Horticulture. To learn more about RED Horticulture and other indoor farming companies, click on this link!

View Full Interview

Ditto

December 8, 2023

This interview details Ditto, an indoor farming company based in the United States. The interview is with Derek Drake, CEO of Ditto. To learn more about Ditto and other indoor farming companies, click on this link!

View Full Interview