This article details Nordic Greens, a growing media company based in Denmark. The interview is with Mads Ulrik Pedersen, CEO of Nordic Greens.
Nordic Greens is a family-owned company, originally founded in 1948, making it a 75-year-old company. As the largest producer in Scandinavia, we specialize in lettuce and tomatoes, alongside other crops such as peppers. Our journey of growth continues, marked by plans for more production facilities and the recent launch of a solar power project on our property.
At Nordic Greens, technology has always been a cornerstone. We were one of the first companies to trial tomato-picking robots, and we are now nearing the completion of a new lettuce-growing factory. Our commitment to sustainable practices is evident in our use of fewer pesticides; in fact, we have been pesticide-free since 1995.
The industry faces its share of challenges, but success is attainable with the right technology. We believe the future of Controlled Environment Agriculture (CEA) lies in the integration of vertical farming technologies into greenhouses. This hybrid approach promises to enhance efficiency by combining the benefits of natural light in greenhouses with the control offered by vertical farming.
Implementing new technology poses one of our biggest challenges. The process can be time-consuming and complex, particularly with pioneering technologies. We often partner with established technology companies rather than startups, as they tend to offer more reliable development of new technologies, despite the higher risk and reward associated with startups.
Currently, our tomato production spans approximately 40 hectares of indoor growing space. Additionally, our new lettuce project is set to occupy about 4 hectares.
We are actively exploring cutting-edge technology, including the use of cameras and AI to monitor diseases within our farms. Looking to the future, our expansion plans include not just Europe but potentially areas outside of Europe as well.
Those interested in learning more about Nordic Greens can start with our website.
This interview details P.L. Light Systems, a leading manufacturer of horticultural lighting systems for controlled environment agricultural applications based in Canada. The interview is with Lisa Jansen van Rensburg, Director of Marketing of P.L. Light Systems. To learn more about P.L. Light Systems and other indoor farming companies, click on this link!
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This interview details Shrooly, a company specializing in providing mushroom growing devices based in Hungary. The interview is with Samuel Schaffhauser, Co-Founder of Shrooly. To learn more about Shrooly and other indoor farming companies, click on this link!
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This interview details Ionaka, an indoor farming company based in France. The interview is with Magalie Rosso, President and Founder of Ionaka. To learn more about Ionaka and other indoor farming companies, click on this link!
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This interview details Futura Gaïa, an indoor farming company based in France. The interview is with Vincent Truffault, Head of Agronomy of Futura Gaïa. To learn more about Futura Gaïa and other indoor farming companies, click on this link!
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This interview details Vivegreens, an indoor farming company based in Spain. The interview is with Francisco Quinzán, Production Manager and Founder of Vivegreens. To learn more about Vivegreens and other indoor farming companies, click on this link!
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This interview details Tupu, an indoor farming company based in Germany. The interview is with Daniel Lock, Founder & COO of Tupu. To learn more about Tupu and other indoor farming companies, click on this link!
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This interview details Harvest London, an indoor farming company based in the UK. The interview is with Matt Chlebek, Co-founder and Chief Scientific Officer of Harvest London. To learn more about Harvest London and other indoor farming companies, click on this link!
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This interview details AGEYE an indoor farming technology provider based in the United States. The interview is with Nick Genty, CEO of AGEYE. To learn more about AGEYE and other indoor farming companies, click on this link!
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